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Xiaomi reconfigures the world's first smartphone maker in China!

According to the data reported by Kantar Worldpanel Xiaomi is still the number one smartphone manufacturer in China.

Xiaomi exceeds all, from Samsung to Huawei, reconfiguring itself as the first smartphone maker in the most populous country in the world. The company holds the 31.6% of market share, followed by Samsung and Huawei.

The strategy of online marketing, viral spread, flash sales and all the other features of Xiaomi, have led the company far away. The analysis provides that the devices of Xiaomi, both smartphones and tablets, in the coming years will have a globalized diffusion, and no longer limited to the Eastern markets as it happens now.

Other Chinese manufacturers, such as Coolpad, ZTE, Oppo and Lenovo, recorded small increases but not comparable to Xiaomi figures. In addition to China, Xiaomi's main interest is India, as pointed out by Hugo Barra, a market where the company is striving for various strategies to provide adequate stocks.


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Simone Rodriguez
Simone Rodriguez

Blogger, but above all passionate about technology. I am part of a generation that has passed from the cathode ray tube to smartphones, making me witness to an unprecedented technological evolution. From 2012 I assiduously follow the Xiaomi brand that with the conveyance of various projects led me to realize, the home of all the Italian Xiaomisti. Write me: [email protected]


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