Are you interested in REQUESTS? Save with our coupons on WHATSAPP o TELEGRAM!

A gigantic Xiaomi Mi 11… but it is not a new variant of the flagship

It is normal that when a new product is launched, in particular a smartphone, the manufacturing company invests economic resources in advertising to promote everything. But in the case of Xiaomi Mi 11, the Asian brand is definitely doing things big. In fact, in a few days we have witnessed promotional campaigns that are incredible, such as those that saw the flagship as the protagonist in the creation of a mechanical dragon, built with the pieces that make up the device but we were also able to admire the extraordinary effect of about 4000 units of Mi 11 for a record-breaking domino.

If we thought that we could not go further, we were wrong because the device it has from poco also reached international markets, it was the "dress" of one of the most emblematic buildings in the world, namely the Burj Khalifa, the skyscraper in Dubai that reaches 828 meters in height with over 100 floors. The spectacular advertising campaign was launched on February 8th, leaving a suggestive desire for Mi 11 to all those who attended the show.

A gigantic Xiaomi Mi 11… but it is not a new variant of the flagship

And it seems that Lei Jun's company has taken a liking to it, because the blow-up projected on the imposing building will be reproduced on other construction giants such as the BFI IMAX in London and the CentralWorld in Bangkook. The slogan of the advertising campaign is “Movie Magic”, underlining the photographic and video potential of the top of the range, in addition to those obtained with the adoption of the Qualcomm Snapdragon 888 processor.

my 11

What is certain is that net of so much technology, there are many users globally who have been dissatisfied with the Mi 11, or rather the MIUI 12.5 in Global sauce which will not have the many innovative functions present on the ROM China and considering the list purchase price for the international market, the difference compared to direct competitors, it could have been played with software optimization, which instead appears disappointing. Would it have been better to spend less on such advertising and invest more in software development for the global market?

Tags:

Emanuele Iafulla
Emanuele Iafulla

Nerd, Geek, Netizen, terms that do not belong to me. Simply myself, technology lover and provocative as Xiaomi does with his products. High quality at fair prices, a real provocation for the other most famous brands.

Subscribe
Notify
guest

0 Post comments
Inline feedback
View all comments
XiaomiToday.it
Logo