
Amazon is definitely raising the bar with Alexa+, the new version of its voice assistant that marks a clear change of pace compared to the past. TheIntegrating Generative Artificial Intelligence radically transforms the user experience, making interaction more natural and intuitive. Here's everything you need to know.
Alexa+ Official: Amazon's New AI Assistant Included in Prime
What makes Alexa+ so different from its predecessor? The answer lies in its ability to comprehension contextual. Until yesterday, the assistant was limited to responding to specific commands, but now it interprets the user's intentions. A simple "I'm cold" is automatically processed as a request to increase the temperature, without the need for explicit instructions. It is the transition from executor of orders to interpreter of needs.
La connection with over 10.000 external services greatly expands its practical capabilities. Alexa+ can control Ring cameras, order an Uber, or collaborate with other specialized AIs to create original content.
The assistant browse the web independently, interacting with non-directly integrated sites to perform complex operations. Think of the implications: a device that manages appointments, books services, and monitors prices, all with minimal human intervention.

Particularly interesting is the long-term memory. Alexa+ remembers preferences and needs, eliminating the need to repeat information already provided. This ability makes it ideal for organizing daily life: reminders, appointments, tracking potential purchases.
La multimodality adds further value: the Alexa+ assistant processes documents, images and videos uploaded via app or email. It can summarize minutes, analyze testi, even act as tutor Interactive. All files are stored in protected spaces, with the possibility of deletion at any time.
Amazon's business strategy deserves attention: Include Alexa+ for free with your Prime membership. No gifts, it's still a calculated move. The real profit will come from the partner companies that use the assistant as a platform.
And then, you know: he will soon raise prices.
When will he be with us? Alexa+ will arrive in Italy by the end of the year, following the usual timing of Amazon's international launches. For more information, please refer to Official site.