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Sina Weibo publishes the list of the 10 most popular smartphones in China in 2017

Roberto Bove

November 11, 2017

0

Sina Weibo is a Chinese microblogging site, a hybrid between Twitter and Facebook, as well as one of the most visited pages in China: we are talking about over 230 million subscribers and 110 million active users per day. In view of the arrival of the now infamous 11:11, the party of Chinese singles, Weibo thinks about clarifying the ideas of those who still do not know which device to orient themselves on, presenting the list of the most popular 10 smartphones in China.

After all, these are the products that have been increasingly purchased during sales that are being promoted during the Chinese shopping weekend week and the various new releases are being advertised through social issues a few weeks earlier.

While many are still amazed to see long queues in Italy, in order to grab particularly noble products on day one, few know that, according to a survey by Sina News, the Chinese are increasingly willing to pay large sums, even their own salaries. whole, to buy a brand new smartphone. And the reason is easy to understand from the following data: 95% of Internet users in China use mobile devices rather than desktop computers to go on the Internet, so choosing the most suitable device for their needs is a priority.

So, what should a smartphone have to be considered "the best" by such demanding people? According to Weibo's data:

• a more futuristic screen without edges, bigger and brighter as possible
• high quality frontal, fundamental in the selfie era
• variety of colors, to offer greater choice and differentiation

Based on these considerations, Weibo has compiled the list of the 10 most popular smartphones to clarify a bit the situation regarding the most popular smartphone brands in China. Small parenthesis: note that the iPhone is not included, as there is no official channel dedicated to it on Weibo. In this regard, we report a partial news deriving from an unofficial channel, which would have 53 million followers, enough to insert the Cupertino house in the top ten.

But we finally get to our rankings and find out what are the favorite smartphones from the Chinese people, waiting to know how the situation will change on the Single's Day.

The number one smartphone brand in China - according to Weibo - is Oppo, a Guangdong-based manufacturer officially launched in 2004. Oppo is mainly known for targeting young Chinese consumers, thanks to its fashionable designs and smart marketing. In 2016, the brand has been ranked as the 4 ° for smartphone sales globally.

Just in view of Single's Day, Oppo is advertising its latest R11s model a lot, leveraging on social media. The phone will be released on November 10th and could become one of the best sellers around poco. The OPPO R11 is a phone of substance, it is not beautiful (but still current with an edge-to-edge display), but very “smart”. The phone can be unlocked in just 0,08 seconds through the latest face recognition technology. Both cameras are excellent as always, with the 20MP rear. About the prices: we are talking about 2999 yuan ($ 450).

Live is another Chinese brand that has gained worldwide success by entering the 2009 market. His headquarters are located in Dongguan, Guangdong. The 30 September Vivo launched Vivo X20 Plus and VivoX20, the successor to the best-selling Vivo X9. With a price of 2.998 yuan (± $ 450), it's a popular phone that offers some advanced features, a full screen 6,01 inch (18: 9) display, and a dual camera configuration at a very reasonable price.

The popularity of Live X20 is evident on Weibo: it has been viewed over a billion times.

Since the launch of its first smartphone in 2011, Xiaomi has become one of the largest smartphone manufacturers in the world. The Xiaomi (Mi - Mobile Internet) brand was initially identified as an iPhone clone, perhaps due to the legacy deriving from the MIUI interface, certainly inspired by the Cupertino phone. But this now belongs to history and Xiaomi has managed over time to create its own style, up to anticipating all competitors through the futuristic Mi Mix of 2016, the first to introduce the borderless "full screen" on a large scale.

With a design once again from Phillipe Starck, and a premium IPS LCD screen, Mi Mix 2 has already got great reviews on technology sites. Some reviews, however, point out how its room is not up to the rest of the hardware. Even "Xiaomi Notes 3" is very popular on Weibo, where he has received 560 millions of views so far. It is sold for 2199 yuan (± 330 $); much less expensive than the 2 Mix that is sold for about 3299 yuan (± 496 $). With a 2999 yuan (± 450 $) price, the Xiaomi Mi 6 is in the middle.

Honor, founded in 2013, is a Huawei brand. This sub-brand has recorded very good results over the last year, focused not so much on advertising campaigns as on the excellent value for money. On Weibo, Honor is promoting its Honor V9 and Honor V9 Play as models to buy for November 11. The latter is currently priced at starting at 999 yuan (± $ 150). The Honor V9 starts at 2599 yuan (± $ 390).

The Honor V9 has a curved glass screen from 5,7 inches. It is dual SIM and is available with an internal storage of 64GB or 128GB, expandable to 256GB with microSD. The latest Honor models are available in different colors, all of them very modern.

Huawei is always among the most well-known brands in China. The new Mate 10 received great attention from the Chinese web, with more than 480 million views.

Mate 10 is available at a price of about $ 675 in its 128 GB version. It features a 5.9 inch screen, fingerprint sensor, super fast charging battery, and aims to compete with IPhoneX.

Meizu is yet another manufacturer of Chinese-made smartphones, founded in 2003. From the foundation to date the company has grown to reach the 11th place worldwide for products sold.

The new model of the Meizu home is called Pro 7, costing $ 375 and has all the features to compete in today's market: long-lasting battery, dual camera, edges to the minimum.

Samsung has 3 official accounts on Weibo: Samsung Electronics, Samsung China and Samsung Galaxy. The last one is the most followed of the three and is devoted entirely to its smartphones.

The Korean House is committed to promoting the new Galaxy Note 8, sold from $ 1050, a price that puts it among the most dearest smartphones. Samsung is weakened by the latest political issues that have seen China protest against the THAAD system installed on Korean soil, as well as by the accidents of which the 7 was the protagonist.

Sony Xperia is the only truly popular Japanese brand in China. The company is now promoting the Xperia XZ Premium, with an 5.2 inch screen and the typical Xperia rectangular design.

The feature that distinguishes it from other products in the same band is the "3d creator" that lets you scan your face and then create a matching avatar in 3d. The avatar can then be shared on social or printed in 3 size. The price of the model from 64GB is about $ 960.

Gionee is a manufacturer of smartphones based in Shenzhen, founded in 2002.

At the moment, it promotes its M7 M6 successor, targeting older users than competitors. The company, perhaps because of its long history, focuses on the Chinese 30enni.

M7 is dual sim, an 6.01 18 screen in 9: 420 and fingerprint sensor. The price is around $ XNUMX.

Brand belonging to the ZTE house (for years it also operates in Italy) has had discrete performance in the Chinese market. Before the Single's day the brand promoted the Z17S and Z17 Mini S products. The first one with a $ 450 price and the second of 300.

The Z17S competes with high end smartphones with an 5.73 18 screen from 9: XNUMX and a double chamber on the front.

By setting aside the followers, let's see how these data marry them actual sales, analyzing Tmall data (update to September 2017):

1. Honor8 32 GB (¥ 1099 / ± 165 $)
2. iPhone7 Plus 32GB (¥ 5198 / ± 785 $)
3. Vivo X9 64GB (¥ 2598 / ± 392 $)
4. Huawei Mate9 32 GB (¥ 2899 / ± 437 $)
5. Oppo RII 64GB (¥ 2999 / ± 452 $)
6. Samsung Galaxy S8 64GB (¥ 5688 / ± 858 $)
7. Honor V9 64GB (¥ 2699 / ± 407 $)
8. Oppo R9S Plus 64 GB (¥ 3199 / ± 482 $)
9. Gionee M2017 128 GB (¥ 6999 /)
10. Moto Z 65 GB (¥ 3699 / ± 558 $)

By going to the data of some retail stores in the last week of October:

Suning:

1. Apple iPhone 8 64GB
2. Apple iPhone 8 Plus
3. Xiaomi Redmi 4x 64GB

JD.com:

1. Xiaomi Mix2 64GB
2. Xiaomi 6 128 GB
3. Live X20 64 GB

It is clear that the market is saturated with products for all tastes, so much so that the succession of new products makes any ranking obsolete from week to week.
Hoping to have inspired some of you for a purchase that suits your needs, you just have to hope for a fruitful 11.11, expecting your feedback on the mobile phone you've bought.

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