As stated on several occasions, 2021 will be theyear of folding smartphones. This new year will see the release of different models for different brands but not for OnePlus. Pete Lau himself said that the time is not ripe for this kind of device and it is better to focus on something else. In a recent post on Weibo, immediately canceled, the company's CEO said that the company's plans for 2021 are different. According to his words the brand will focus mainly on the photographic sector of his devices.
OnePlus will focus its commitment on the camera department: the goal of the Chinese company is to become the number one in online sales and to do so must overcome the competition
There is no doubt that the competitors of OnePlus are much more knowledgeable when it comes to photography. We only think about live that with its X60 promises miracles; or Xiaomi which in the last period has focused much more on the quality of the cameras rather on the number of megapixels of a sensor; or also Oppo who invested in a custom sensor for his Find X3. In short, only Pete Lau's company was missing. As reported by authoritative Chinese sources, the brand will focus on this sector.
We can only think that OnePlus 9 will take the company to the top of the world podium (or so the CEO hopes). In fact, the rumors about the photographic quality of this device are numerous, but unfortunately nothing official has been said. Initially there were rumors of one partnership with the German Leica, but unfortunately this rumor has been disavowed by very influential tech figures.
On another occasion, the owner of the company admitted that he no longer wants to be considered a "small but beautiful”Of the world of telephony. In 2021 the goal is also to change one's opinion of oneself: the brand aims high, we will see where it ends.
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Cover image | Mydrivers (link in the article)
