Among the main reasons for the absence of Xiaomi in the Western Marks (USA and Europe), in addition to wanting to land with a very strong and well-known brand, there are violations of certain patents that would force the company to pay royalties to those who hold such patents, inevitably raising the price of smartphones and failing to pursue their business policy.
Yesterday we communicated the super agreement reached with Microsoft on the purchase of 1500 patents on smartphones | Xiaomi buys 1500 Microsoft patents in exchange for pre-installing Office and Skype on its smartphones |. Well, the acquisition of these patents could be a first but decisive step to bring the Xiaomi brand to the USA and Europe.
On the other hand, the arrival in our markets within 1 - 2 years is something inevitable because the Chinese competition, such as Huawei, OnePlus Meizu, is already in strong advantage, with different experience in the markets behind it Westerners. In order not to lose market share, but rather to earn it, Xiaomi needs to expand its operations towards the West.
We will see how the situation will evolve, in the hope that this reflection may indeed be true and that Xiaomi will already begin to plan his arrival in Europe to sell his products (including smartphones) through official licenses.
via | Xiaomi Fans Italia
