It was back in 2017 when the arrival of Living in Italy. The Chinese company, which in its country is among the first for turnover and smartphones produced, did not want to know about going beyond the borders. Just yesterday, look at the case, we mentioned the possibility of this big step by referring to the new flagship Vivo X50 ProPlus. The device could have worked as a springboard for the brand that, in Europe, still hasn't set foot. Luck wanted that the next day (today) the brand opened its official channel on Instagram, thus formalizing the arrival in the Bel Paese. But what awaits us?
Vivo finally arrives in Italy: the leading telephony brand in China has set its first foot in our country ... we will see some good ones
Today Living he would create his first and official Italian channel. The company has always been a leader in the telephone industry in China and, unlike many other brands, it can count on one truly boundless firepower. Just think that it is she who has grabbed the best Japanese and Korean idols to advertise their smartphones. Indeed, a curiosity that few know is that long ago there was a diatribe on social media because of a Korean idol: the company was fighting it with Xiaomi.
From this moment on, the brand will start to launch the first advertising campaigns for its devices. We still don't know which ones will be the first: flagship, an entry level o medium range poco it matters… the thing we care about is that they are presented devices with a different design compared to the ones we see every day. In fact, we are witnessing the launch of smartphones that are always the same both externally and internally. We expect Vivo in Italia to reverse the route.
We thank the colleagues of Gizchina.it for reporting.
Source | Instagram
