It is not the first time that we talk about the great success of the small Xiaomi wearable compared to those of other manufacturers and, in particular, that of Cupertino (Apple Watch). Since its presentation with the first version of the Mi Band, the success of this accessory was already very evident. In fact, at the beginning of the year, Xiaomi itself reported the data relating to the sales of this gadget, in which it was possible to find values higher than 18,5 million of liquidated units Xiaomi sold over 18,5 million of Mi Band |.
The reasons that led to the great success of Xiaomi Mi Band and its successor, the Xiaomi Mi Band 1S, are certainly not a mystery, including the predominant one, its very competitive price | Xiaomi Mi Band: Unmatched success in the wearable world |.
According to the report,IDC, Apple's smartwatch has experienced a sharp decline in sales during the first quarter of 2016, moving from about 5 million in the last quarter of the 2015 to just 1,5 million Q1 2016 and ranking third in the wearable sales rankings. In contrast, in the first quarter of this year the Xiaomi Mi Band and the 1S registered well 3,7 million of units sold in the Asian continent only, ranking second in the same rankings.
This is a very significant achievement for Xiaomi, especially if we consider that the second generation of Xiaomi Mi Band will soon be launched, which will surely raise even more those values, as well as the reputation and predominance of the brand "Mi", Which could cause the company to expand beyond the borders of the Asian continent.
via | Xiaomi Fans Italia
