That the smartphone market still has a lot of potential in terms of sales is out of the question, also due to the fact that we live in an era of consumerism where we often get into debt in order to own the latest model presented on the market, but today I don't want to talk about this but rather the fact that despite the numbers on a global scale are positive for most of the companies that we usually cite, in China, which is the home of most of the OEMs that are on the crest of the wave regarding the sales of their terminals , the last quarter was actually marked by a countertrend.
In fact, shipments of smartphones to China fell by 11% in the second quarter, mainly due to the decline in Huawei's activities due to the events of the US sanctions on the company we all know. The data was revealed by the research body IDC (International Data Corporation) which recently published the results of its analyzes, which show that Honor, a company spun off from the parent company Huawei, entered for the first time in the Top5 of the parse , even though shipments for her fell by about 46%.
In China, smartphone sales collapse by 11%, but Xiaomi still holds the bar
However, we are talking about mind-boggling numbers, equal to 78,1 million units shipped, which represents an 11% decline on an annual basis, with live leaders, which at the moment represents the favorite brand of Chinese buyers, which total a share market share of 23,8% followed by brands such as Oppo which instead has a market share of 21,1%, Xiaomi which instead managed to ship 13,4 million units to China in the second quarter of the year, covering 17,2% of the market and finally Apple.
IDC said the top four had significant year-over-year growth, but were unable to make up for the steep decline in other companies, including Huawei, which was once the leading smartphone brand in China.
Among all these brands, however, Xiaomi recorded the highest growth, with a value of 47% on an annual basis, followed by Vivo at 23,6%. OPPO grew 17,3% while Apple recorded 17% growth in China.
