Many users sometimes prefer not to use the proprietary system apps of Xiaomi. Among these there is We Video, the app dedicated to multimedia content that is used to watch videos and listen to music. I admit it: I personally don't use it but maybe I'll have to start doing it. In fact, one has begun very important collaboration between the brand and Vivendi, second only to Youtube thanks to Dailymotion. Thanks to this strategic partnership, both brands will be able to use each other's services on their own applications. So we can see Dailymotion content on the Xiaomi app.
An interesting partnership between Xiaomi and Vivendi in the field of viewing multimedia content on the move. Protagonist We Video
The collaboration was born, more than between Xiaomi and Vivendi, between We Video e Dailymotion. The latter is a Youtube-like portal for viewing multimedia content. Thanks to this agreement the users using the brand's app will have access to the premium video catalog of Dailymotion, which allows listen to music, read news e entertainment content of the French company. Dailymotion said the partnership will allow both parties to increase their audience and pursue an international growth strategy.
Mi Video will integrate Dailymotion player technology through its own API , allowing you to automatically distribute videos on a large scale. “This partnership provides Mi Video users with a significant amount of premium catalogs easily accessible through our ecosystem without having to collaborate with each individual publisher. The cooperation will also benefit content partners, who often face difficulties when trying to reach a wider audience, as they will have access to Mi Video audiences around the world "the words of Stéphane Godin, Dailymotion's Chief Content Officer.
“This is a seamless integration with Dailymotion's premium content library. We are thrilled to have the opportunity to provide our users with an extensive catalog and to safeguard their privacy, he says Li Xiang, head of the Xiaomi app.
Through | Digital TV Europe