Xiaomi is increasingly implementing a marketing strategy that brings the company and its products closer to the numerous fans all over the world. In fact, after the excellent news about the opening of a new Mi Store in Milan, with a date yet to be defined, here is a new story about the close partnership with Grimalkin Corporation which will take care of opening and managing 3 new stores in the Philippines, exactly at Trinoma Mall, SM Megamall and Quezon City.
Grimalkin Corporation will also be in charge of provide warranty and repair in the Philippines, becoming the main distributor of Xiaomi products. The Philippines is not really new for the Chinese brand that two years ago had tried to enter the Philippine market with some shops that unfortunately did not receive the right consensus due to the lack of brand fame in those times, but now the situation it's very different so much that it is the Filipinos who have desired the return of Xiaomi to the territory.
HERE ARE THE PRODUCTS PURCHASED AT THE FIRST STORE OF THE PHILIPPINES
Actually, the first Filipino Mi Store already has the 17 February opened the doors to the public at the fourth floor of the Trinoma Mall, where ahuge queue of patrons it was formed before the opening. Undoubtedly contributed to this by the fact that XIaomi has offered the prize chance to win an A1 Mi, the company's first Android One smartphone, but t-shirts and other gadgets were also honored.
The second store planned for SM Megamall seems to be already potentially ready to open the doors at the beginning of March, even if this news has not been officially confirmed but the rumors seem to come directly from Xiaomi executives. Naturally being an official authorized shop, the prices of the products will be lower than what is proposed online by third-party stores but surely they will not be competitive as they enter management costs that e-commerce does not provide and this implies that this sales channel will never go to die.
