Amazon is about to take another revolutionary step: the sale of cars. In a move that could be a game-changer for traditional dealers, Amazon in collaboration with Hyundai Motor Company, will inaugurate online car sales starting next year. But is this change destined to fail or, on the contrary, to destroy those already on the market?
Amazon enters the automotive market
In 2024 and only on the Amazon.com website (not Amazon.it) the online product giant will revolutionize the retail sector by allowing the sale of Hyundai cars directly on its platform. This innovative online sales model promises to be simple, allowing customers to choose from a wide range of Hyundai vehicles, customize their preferences and complete the purchase online, with the ability to delivery or collection at your local dealer.
Hyundai, embracing the digital future, has nominated AWS as its main cloud service provider. This strategic decision aims to transform the company into a more data-driven entity, moving its operations to the cloud to improve efficiency in key areas such as research, product engineering and customer interaction.
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Alexa technology on Hyundai cars
Starting in 2025, next-generation Hyundai vehicles will be equipped with Alexa Built-in, offering an enriched and interactive driving experience. This integration will allow users to access several Alexa features, such as listening to music, managing the calendar and smart home control, directly from their car.
The sale of cars on Amazon in collaboration with Hyundai marks an epochal change in the sector. This partnership not only introduces a new way to buy cars, but it also paves the way for significant technological innovations, both for consumers and for the automotive industry as a whole. Who knows, maybe even there Xiaomi Car it will be destined for this future when (and if) it arrives in the world.
