When Xiaomi launched into the smartphone market, he focused solely on a strategy online sale. For some time now, however, the Chinese giant has chosen to devote himself to the offlin sectorand opening numerous physical stores in China and, most recently, in Thailandin Greece and Malaysia. The news of the early October of opening 20 new single-brand stores in Chinese territory is part of the company's goal of reaching Chinese 200 Mi Store.
The goal is even closer today because Lin Bin, president of Xiaomi, announced the opening of ben on Weibo 5 shops for today's day:
Xiaomi's expansion in China is worth the widespread appreciation that the brand is charging, but there remain Chinese regions not yet covered by We Store to which the same Lei Jun asked to be patient because the Xiaomi expansion will come to cover them too.
The new openings will in fact concern Xinyang Tianrun, the Enshi nine cubic megastore, Shantou Heisheng, Lingbao Hang Lung Plaza and Shenzhen Union Investment Union East.
It is also estimated that, at the current expansion rate, Xiaomi may have opened 2000 physical stores in the next 3 years globally. And we are looking forward to it!
On the other hand Lin Bin also revealed that the show of household products in Mi Store has increased their sales by well 260.000 yuan (about 33 thousand euros). In short, as we always have to wait but these are the news that confirm the rapid growth that Xiaomi is going through and that we would never end.
Who knows if we will ever have the chance to visit a We Store Italian...............
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