In the afternoon of today, Xiaomi held a very important meeting in which they were summoned results achieved in second quarter of 2017 and in which they have been specified future strategies. That said, they seem to be trite and frustrating news and, why not, a bit contradictory with the availability of variants of the new Xiaomi Mi 6 - almost untraceable - but it is just from the meeting that an incredible news for European fans!
What results has Xiaomi achieved in the Q2 2017?
During the meeting Lei Jun, CEO of Xiaomi, took the floor to announce the incredible news of 'increased shipments obtained from the company. Data confirm that this was a never-increasing increase in the smartphone industry: + 70 %, for a total of 23.1 millions of mobile phones sold and shipped by the Chinese company!
Given very comforting to Xiaomi who, after a couple of years of light crisis, resumes growing in sales and sales and does it great. In fact, the Beijing company was not satisfied and also reported data related to patents and shop openings: 7071 patents have been obtained in the last year, of which 2895 is valid internationally, and 123 stores Mi Store were opened during 2017.
The most important achievement achieved, how will you imagine, in India, where sales of Redmi Notes 4X they have been fundamental to guarantee an expansion of the Present in several = 328% during the first half of this year.
What future strategies do we expect?
From today's meeting emerged perhaps a news that nobody could have expected at this time. Lei Jun has admitted that the company's goals will be to break through quota 1oo million smartphones sold for the end of 2018. And how to reach these figures except with an expansion into some European countries?!
I anticipate that there will not be Italy among these countries.
Among the non-European countries we find Uruguay, Burma, Indonesia and Singapore. But noteworthy, in addition to the Russia we have not spared, we are sure Israel,Ukraine , Belarus. We do not know if somehow politics has something to do with this market policy, but it is clear how Xiaomi points to entering the market of former Soviet republics.
We do not know and do not dare to guess any future developments because objectively it would be virtually impossible, but the fact is that the Xiaomi market is about to expand and reach neighboring states. We'll have to wait for one price increase in exchange for a improved support?
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